What this course is about
Book Awesome Weddings is a practical course where I break down the exact system I use to:
– attract the type of couples I enjoy working with
– shoot weddings in places like Iceland, Italy or Greece
– and build a portfolio that naturally leads to better inquiries.
This is not a course about hacks, Instagram tricks or marketing gimmicks.
It’s about building a clear direction for your photography and your business, so the right couples find you.
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What you’ll learn
Inside the course we go step by step through the process of aligning your photography, portfolio and marketing.
Module 1 – Clarity & Diagnosis
Before fixing marketing, you need to understand why bookings aren’t happening in the first place.
In this module you’ll learn how to diagnose the real problem in your business. Is it visibility? Is it alignment? Or is it conversion?
Instead of guessing what’s wrong, you’ll identify exactly where your booking process breaks down and what needs to change.
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Module 2 – Portfolio Strategy (You Book What You Show)
Your portfolio is the strongest marketing tool you have.
In this module you’ll learn how to curate your portfolio with intention so future couples can see themselves in your photos.
We’ll go through how to stop attracting weddings you don’t enjoy and start showing the work that leads to the kind of weddings you actually want to shoot.
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Module 3 – Enter The Dragon
This module is about connection.
Not just how your work looks, but how you present yourself so the right couples connect with you before they even inquire.
This is where branding becomes personal, memorable and actually useful.
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Module 4 – Strategic Organic Marketing
Once your direction and portfolio are clear, the next step is getting the right eyes on your work.
In this module you’ll learn how to attract the right couples using social media, content strategy, SEO and word-of-mouth marketing.
No hacks. No chasing algorithms. Just a clear system for building visibility and attracting better weddings over time.
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This course is for you if:
• You’re not booking weddings at all and don’t understand why
• You’re getting inquiries, but not from the couples you actually want to work with
• You feel like your work is good, but something in your marketing isn’t clicking
• You want to attract better weddings, not just more weddings
• You’re tired of guessing what to post, what to show, and how to position yourself
• You want a clear strategy for building a wedding photography business that actually fits you
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Want a more hands-on approach?
If you’d like more support and accountability while implementing everything from this course, you can upgrade to It’s a Kind of Magic – The Academy. Book Awesome Weddings course is included in Academy membership.
For $399 per year, Academy members also get:
• Live coaching sessions
• Full course library
• Guest expert workshops
• Private photographer community
It’s the place where we take the ideas from this course and actually implement them together.
